An honest story. No marketing speak.
I built Cravewatch to help people who are in the same place I and my circle have been.
I wanted to help myself and the people around me — and when I realized it actually worked, I wanted it to be able to help anyone.
That's why the basic version of the app is and will stay free. So everyone has a chance to change — regardless of their budget.
— Mert, founder of Cravewatch
One person, no team. Intentionally chosen.
Mert builds Cravewatch entirely on his own — from the first idea through app development to website and support. Working solo means every decision is measured by one thing: does this help the users? Not whether it makes investors happy.
Four principles — deliberately chosen, consistently lived.
Difficult moments are human. One day off plan doesn't break anything — what counts with us is that you keep going. Without moralizing.
Willpower alone is rarely enough. Your crew, your friends and real support in difficult moments — that's what makes staying on track possible.
Your data stays in Germany. No tracking, no selling to the diet industry, no ads. Promise.
No investors, no board. Every decision is measured against one question: does this help users? If not, we don't do it.
Cravewatch is bootstrapped — by design. When you take investor money to build a nutrition app, you answer to people whose priority is returns — not you staying on track. We chose a different path. Every feature exists because it helps people. Every business decision is measured against our mission.
The beta is launching soon — secure one of the first spots. Free, without shame, ready to use in under a minute.
